Brightening Dr. 8°

3M, 2016 | Tooth Brush
Responsible for Industrial Design, Ergonomic Design, CMF

The design needed to change the way they clean their teeth and make people love using them. As a result, after we tested many prototypes, the Implementation of design criteria: ergonomic(good to hold), efficient(8 degrees slope), and affordable price. Most importantly, the project encourages positive cleaning behavior for the people by design.